Shown for Two Demographic Groups
Each month, as part of Tracey Greenstein and WWD's series on Best Fashion Store Ads of the Month, ABX publishes a free summary report showing how each store is doing in Television, Radio, Online, Print and FSI.
For details on the ABX Syndicated Research Methodology behind these scores, click here. Note: a GenPop demographic was utilized for all advertisers in the report that follows. For questions and more information, please contact angie@adbenchmark.com.
Click here to get back to Tracey's story, "Nordstrom, J. C. Penney Top Scorers in ABX Ad Ranking for July."
Be sure to click the charts below for a larger PDF images. The first chart shows GenPop respondent ad scores; the second chart shows Households with $100k+ Income respondent ad scores.
