Shown for Two Demographic Groups
Each month, as part of Tracey Greenstein and WWD's series on Best Fashion Store Ads of the Month, ABX publishes a free summary report showing how each store is doing in Television, Radio, Online, Print and FSI.
For details on the ABX Syndicated Research Methodology behind these scores, click here. Note: the first report shows monthly averaged scores for each store by a GenPop demographic; the second is by a Households $100,000-Plus demographic For questions and more information, please contact angie@adbenchmark.com.
Click here to get back to Tracey's story, "Old Navy, Macy's, Garner Top Spots in September ABX Index." Be sure to click the charts below for a larger PDF image.
GenPop Scores for Fashion Stores (Click for PDF)
Households $100,000+ Income Scores for Fashion Stores (Click)
ABX Advertising Benchmark Index
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